Established Websites For Sale: 3 Reasons Why Buying An Existing Website Can Be Good For Your New Business

Buying an established website can be a great way to jump start your new
internet business for three reasons.

It is important to note the difference between an established, developed
website and a cookie-cutter site that is simply a copy (in design and
content) of the original domain.
Established, developed websites that are good to buy will be at least one
year old and offer a good selection of content.
Cookie-cutters that are not worth your time or money are often very new and
their content and design are duplicated all over the web.

One of the top reasons to consider buying an established website is that it
already has traffic flowing in from various sources. As an internet
entrepreneur you know that traffic is vital to the success of your new
business. If you buy an existing site with an existing flow of traffic then
you do not have to start from the bottom and build up from there. You can
use that existing traffic to grow your fledgling business faster and bigger
than you could starting from scratch with a brand new domain name and site.

Hand-in-hand with the existing traffic flow, you will benefit from the
previous owners search engine marketing efforts. An established website will
possess back links and listings in various search engines and directories.
These will not only add to your traffic but will also make it easier for
your improvements and marketing efforts to reap greater rewards. A new site
can take weeks or months to get listed in many directories and search
engines. It can take months before a new site is given any type of
recognition or ranking. However an established website has already paid its
dues (so to speak) and so you will not have to wait. Not only is the domain
name itself listed, but usually a good many subpages have also been indexed
by various search engines.

Finally, an important and often overlooked benefit of buying an existing
domain is that many of the good website names have long been taken. However,
once you start searching the marketplace you can often find not only a
domain name that reflects your target audience and keywords but also an
established website that has been search engine optimized for those keywords
as well.

If you are just starting out and looking to establish your own internet
presence then you should look into buying an established website to give
your new web business a jump start in terms of traffic and search engine
marketing.

About The Author: Deanna Mascle has been developing websites since 1999 and
is currently offering a small selection of her personally developed
established websites for sale at
http://renaissancewomanonline.com/domainsforsale.php

SEO - Use Digg To Make Your Website An Overnight Success

Internet marketers are going crazy over this new social network called Digg
and for good reason too. Using Digg correctly can send tens of thousands to
your website virtually overnight.

This is how Digg works: People register with the site, and thus join the
Digg community. These registered users then submit newsworthy or rather
"Digg" worthy content. A short summary of the news item is written about the
content. You can submit nearly anything to Digg; this includes videos,
stories, blog entries, funny pictures - Anything!

What then happens is "Registered Users" then "Digg" the story or whatever
has been submitted. The "Digg" is actually a vote for the content that was
submitted to Digg.

The stories with the highest number of "Diggs" make it onto the front page
of Digg. Stories can also be "Buried" which will send them shooting down to
rankings at Digg.

Digg stories are then kept in the up and coming section for around 12 - 24
hours.

If the story does not receive enough "Diggs" it is then sent to the Digg
homepage. If the story starts to get "buried" it will automatically
disappear.

Writing a good story that gets a number of Diggs, and by number I mean a few
hundred can produce tens of thousands of page views which will mean
thousands of visitors and potential customers to your websites.

To produce a popular story you need to write about something that will help
people, actually, writing about Digg itself is a very popular subject and
frequently makes it onto the top spot.

This is a form of viral marketing, get it right and your site will do
incredibly well, get it wrong and nothing will happen.
Site promotion like this is a far, far more powerful way of gaining
popularity and backlinks to your site than traditional Search Engine
Optimisation (SEO) Techniques.

About The Author: Chris Angus Is a website promoter and SEO. He is available
for hire. Please contact him at Chris (at) brilliantseo.com.
http://www.mobility-direct.co.uk http://www.mdhsasbestosconsultants.com
http://www.everest-oxfordshire.co.uk

How to Drive Traffic to Your Website Part 01

No matter what kind of website you may have, your ultimate goal is to bring
traffic to it. Luckily, there are lots of different ways you can achieve
this. In this report, you'll learn some of the most effective ways to bring
eager visitors to your site. Let's take a look at the first method of
driving traffic to a website, called SEO or search engine optimization.

SEO (Search Engine Optimization)

Search engine optimization, commonly abbreviated as SEO, is a cornerstone to
healthy website traffic. As the name suggests, this technique involves
optimizing the pages of your site to garner the best search engine
placement.
There are many different ways you can do this. But first, it's important to
understand how search engines work.

Search engines use programs that are called spiders or bots to perform a
function known as crawling. After your pages have been crawled, the next
step is indexing. A search engine's index is a massive database that stores
all the information. When someone enters a query into a search engine, that
engine then finds all the related pages that are in its index. The order,
or ranking, in which the sites and pages are displayed depends on several
factors.

One is relevance. The search engine will find pages that are most relevant
to the terms that have been entered.
This is why it's important to center your web pages around the most
effective keywords, which we'll discuss shortly.
The other part of the equation is popularity. How popular your site is will
depend on how many backlinks you have pointing to your site. The more links
you have with other quality sites, the higher your site's popularity will be
to
a search engine. Now that you know a little about how a
search engine works, you are ready to learn how to make your pages as
attractive to these engines as possible. One way to do this is through HTML
tags. Each page of your site should be centered around a particular keyword
so the search engines will be able to determine if your site is relevant.
There are various ways to achieve this. First, you need to determine the
keyword or keywords that you want
to center your pages around. One way to do this is by
researching the most popular search terms with a helpful tool like the
Overture Keyword Selector Tool. With a tool like this, you can enter a
search term and find out how many searches there have been for that term in
a month.
This tool also lists related keywords and their search results as well.

Once you've figured out your keywords, it's time to insert them into your
pages. When naming your individual site pages, always use the keywords
you've chosen as the page title or at least as part of it. The title tag,
which looks like <title>Your Title Goes Here</title> is one of the most
important tags on your entire site. Also, if you can find a domain name
that includes your main keyword or words, all the better. Other places to
insert your keywords include links on your page, image tags, meta tags and
also in the content of your site.

However, it's important not to overload a page with a particular keyword or
phrase. This can cause the search engines to designate your site as one
that uses keyword spam, which can get your site shut down. To maintain a
healthy keyword balance, aim for 1.5 to 3 percent keyword density.

----------------------------------------------------
Steve Renner, Author, Marketing Expert, Marketing Director, The Affiliate
Community http://www.affiliatecommunity.net

How To Charge A Bomb By Marketing Your Internet Business Skills Online!

Some time ago I was savagely attacked by a bee while innocently enjoying a
tipple of sherry in the living room. In the process of battling it (flailing
my arms about frantically and screaming like a lunatic) the front door
SLAMMED shut so hard that the lock broke instantly.

I had to call a locksmith to fix it and do you know how much he charged?
£90! (That's about $160 if you're across the atlantic by the way). He didn't
change it. He didn't even change any of the parts. As far as I could tell he
simply twiddled at it with some metal thingy (i think they call it a
screwdriver) and then stuck me with a ridiculous bill. I had no option but
to pay it.

The thing is I checked, and that's the going rate for a locksmith in London.
And do you know WHY they get away with charging such high rates? Because
it's a SPECIAL SKILL. Most people can't do it.

What does this have to do with you? Absolutely everything. You see, YOUR
specialist knowledge is absolutely priceless online.
If you happen to be an internet business entrepreneur (like me) you can make
an absolute BOMB simply by knowing more than most, and having more skills
than most. Because people will pay (sometimes exorbidant sums of) cash for
your specialist skills & knowledge. And the potential is even more potent in
the internet arena where new techniques, systems, methods & technologies are
born almost daily.

Think about that the next time you're struggling with trying something new
online. Because once you sort it out, you can probably write your own ticket
by having that skill or knowledge. Here are just a few examples of the type
of online specialist skills & knowledge I'm talking about:

* Creating simple websites.
* Understanding & penetrating new niche markets.
* Installing scripts.
* Creating information products & software.
* Creating graphics.
* Pulling in traffic.
* Building Opt In Lists.
* Setting up membership sites.
* Creating Audio/Video.
* Creating podcasts & RSS feeds.
* Creating high-ticket courses.

You see, just this small list of topics require SPECIALIST KNOWLEDGE too.
This means that like the locksmith, once you start to master them, and know
where to find customers who are looking for them, you can start charging
those high market rates for them yourself.

A lot of people want to earn a massive amount of money online.
They want $5,000 or $10,000 online. There's nothing wrong with that at all
but if you're starting out from scratch then it takes some time and
application to develop your skills & knowledge online.

Perhaps you already have a SPECIALIST SKILL? If so, start to think about how
you can market that skill online. The next section of this article looks at
how and where to freelance your skills for immediate gains.

Freelancing - The Opportunities For YOU Are Endless. Here's What To Sell,
Where To Find Work & How To Set-Up A Freelancing Business Selling Your
Skills Online!

It's almost startling the way that the entire world is rushing online to
conduct business. Did you know that there are an estimated 8 billion
websites floating around on the world wide web? That number is going up as
we speak.

It's good news. Because as more and more people and businesses come online
it creates one thing - opportunity. As the internet evolves, so does your
scope for marketing your skills and services online.

So what type of skills can you market online? The answer is just about
ANYTHING that you can do for someone else. I'm going to be focusing largely
on online business skills today but it could just as easily be something
completely different (for example making hand made crafts or speciality
cards).

Here are just a sample of your skills and services that you could offer to
the exploding internet business market:

- Content creation.
- Website creation & maintenance.
- Graphics creation.
- Copywriting.
- Information product creation.
- Software creation.
- Search engine optimisation.
- Pay per click campaign management.
- Affiliate program management.
- Joint venture marketing.
- Market research.
- Opt in list/leads services.
- Audio/Video production.
- Accounts/Excel/Word skills.
- Access database skills.

I could just as easily keep going for AGES with additional services & skills
that you could charge for (and that are in great demand). For now, lets talk
a little about the sort of prices that you could charge for your skills.
Here are some averages I found for you:

For WRITING Services (copywriting, transcriptions, reports) - Average price
of $376 per project.

For DESIGN Services (book/cd covers/photo editing) - Average price of $264
per project.

For PROGRAMMING Services (C++ and other geeky type languages) - Average
price of $1,030 per project.

For OTHER services (including lead generation, video editing, word
processing, excel skills) - Average price of $780 per project.

Do YOU have any skills that could be used by the billions of businesses
seeking them? Why not find out (pop in to elance and have a poke about).

You'll find out exactly what skills are sought after - and if you happen to
have them you could start bidding on projects and start creating an
additional stream of income by offering your services.

To your immediate success,

About The Author: I'm so convinced that you're going to find my free
internet business newsletter so very valuable that I'm giving away ALL my
resell rights ebooks & software worth hundreds of dollars if you just TRY
it:
http://www.digital-resale-rights.com/ibelifepass.htm

Blogging Wars - Wordpress Vs Blogger Part 1

There's a war going on in the blogosphere, and it has nothing to do with
bloggers dissing each other on their respective websites. The war is about
control of the blogosphere by several great, many good, and tons of terrible
blogging platforms. The average newbie now has "too many" options to choose
from, and the battle for blogging supremacy is hotter than ever.

At my website and blogs, I'm always asked the question "Is Wordpress better
than Blogger?". The answer, of course, is "Yes". But to really understand
why, it's important to look at both blogging platforms side-by-side and see
which one you really need.

You also need to understand that there are different versions of Wordpress,
the earliest now termed as "Wordpress" at Wordpress.org, and the hosted
version similar to Blogger now termed "Wordpress.com" which is of course
available Wordpress.com. Only the latter comes with free hosting on a
sub-domain account. We'll discuss this in Part 2.

For Part 1 of this article, we look only at the self-hosted version of
Wordpress. Here's the comparison scale:

1) Ease of Set-up And Use

Yes, it's much easier to set-up a blog with Blogspot.com and get your own
Bloggger account. You can be done in 10 minutes flat. Once you're set-up you
can start posting immediately. If you want to add a designer's touch to your
blog, there are also tons of blogger templates available for free.

Installing Wordpress however can be a major headache if you don't know what
you're doing. Since you're going to host it on your own account, you'll need
to download the installation files, upload them to your server, set-up a
database, and run the configuration script.

However, if you know which hosting account to get, you can choose one with
Cpanel included. With Cpanel, you can do a one-click installation, upgrade
and removal of your Wordpress platform.

2) Customization & Advanced Use

Blogger doesn't allow categories. You can't sort your articles into
different focuses, unless you know how to hack the platform. With Wordpress,
not only can you add categories, you can also display each category
differently on your main page.
In fact with the correct plugins you can even turn your Wordpress into a
magazine-like portal.

Publishing with Blogger can extremely furstrating. It can take forever to
post articles, especially if you're making changes to the entire website.
With Wordpress, publishing is much faster, although if you load your system
with all kinds of bells and whistles it can be just as frustrating.

With a Blogger account, you can get additional features like "Shout Boxes"
that improve interaction on your site. You can also get pretty themes and
nifty little tools that you can add to the core template files. However,
that's as far as you can go with Blogger.

With Wordpress however, the sky is the limit. As cliche as that may sound,
not only can you get themes, additional "plugins" and advanced tools, you
can also extend Wordpress to far beyond just a blogging platform.

The talk today is about using Wordpress as a complete, user-friendly Content
Management System or CMS. Unlike complicated predecessors like PHPPostNuke,
B2, Mambo or even Joomla, Wordpress is user friendly. Plus, the availability
of source codes in this open-source system coupled with a strong community
makes it possible to use Wordpress as an article management system,
classifieds system, direct-selling site and even a paid membership site.

4) Copyrights and Ownership of Content

I started with Blogger and I won't say that it's bad. But after a while I
started to get frustrated with Blogger, and here's
why: Google Owns Your Content

Google has the authority to shut down your account without warning if they
don't like what you're blogging about. You don't have absolute control over
your own blog. With Wordpress, you own the domain name and the blog is
hosted on your own account. You have full control over your content.

With the self-hosted version of Wordpress (not Wordpress.com), you're free
to write about anything you want, and use the software in any way you want.
Yes, Blogger allows you to publish to your own domain, but they still own
the database that holds your content! Don't forget that!

5) Search Engine Optimization and Traffic

There's this propaganda that since Google owns Blogger, they tend to favor
Blogger accounts. I won't say that this is illogical, but from my
experience, there's no such favoritism.

I've heard as many stories of getting indexed fast and ranking high in
search engines from both Wordpress and Blogger users.
As long as the content is good, the spiders will come.

When you post in Blogger, you can only "ping" a limited amount of sites,
whereas with Wordpress on your own domain you can ping as many blog
directories as you want, and start getting more traffic.

As a conclusion, I would say that Wordpress is only slightly ahead in terms
of optimization for search engines, and building large amounts of traffic.

6) Money-Making Potential

There's no doubt that it's easier to get started with Google Adsense if you
have a Blogger account. In fact you can now apply for Adsense from within a
Blogger account. Not entirely surprising considering the fact that both are
owned by the same company.

With Wordpress, it can get tricky. The default installation is not enough.
You'll need a couple of plugins and even a better theme to really maximize
the Adsense potential. However, this seems to be getting easier and there's
even "Adsense revenue sharing" plugins around that allow you to share ad
revenue with other contributors and writers for your blog.

When you start using Wordpress to build your Adsense websites, you'll soon
discover what I mean. It's something you need to experience for yourself. I
can tell you one thing though - when you go Wordpress, you don't go back.

About The Author: Gobala Krishnan is a micro-niche specialist that coaches
Internet marketers to cash in on profitable markets using Wordpress and
secret blogging tactics. Get started now by reading a copy of his report
"Wordpress Adsense System" at http://adsense.easywordpress.com

Do It Yourself SEO: Ten Search Engine Optimization Tips (Part 2)

In the first article of this series I outlined five important steps in the
optimization of any web page or website. Here are five more tips for those
who want to make sure that their web pages are both user and search engine
friendly.

6. Write copy that includes your keyword and search phrases at the
beginning, middle and end.

If you want to write website copy that is search engine optimized, then you
just have to follow good writing and presentation procedure. State clearly
what you want to say in the opening paragraph, elaborate on your basic ideas
in the middle section of your text and at the end summarize what you have
said, reminding your readers with text that is similar to the opening
paragraph. Be natural; don't try to stuff your page with the keywords. If
you read the page out loud and it sounds funny, then you have overdone the
repetition of your search phrases and keywords. A density of 2% is
considered to be OK.
Thus in a 400 word page of text your keyword might be repeated eight times.

7. Place your keywords and phrases in the link text of your web pages

So far we have placed the keywords in the strategic places of the web page:
the title, the description, the headlines and the body text. Now we have to
see that the keywords are included in clickable link text on the page.
Whenever you are linking to sub pages or other pages of your site, make sure
that your keywords are included in the clickable portions of the links.
Thus, instead of making a link that says "click here" for more information
about bicycle accessories, it would be better to
write: click here for more information about "bicycle accessories," with the
keywords "bicycle accessories" being the anchor (clickable) text.

8. Install a navigation system that can be easily followed by search engines

One of the most important steps in getting more traffic to your site is to
ensure that all of the site's web pages are included in the search engine
indices. Normally a search engine robot will visit the main page of a site
and follow links to the other pages. If your navigation system is based on
java script, or on images, there is a possibility that some search engine
robots will not be able to follow the links and thus they will not pick up
the interior pages of your site. One simple remedy for this problem is to
build an additional text-link navigation bar and place it at the bottom of
the page. This additional navigation bar will serve multiple purposes:

a. Helping the search engines to reach the interior pages b. Putting your
keywords in link "anchor text"
c. Reminding the user to go deeper into the site by repeating the navigation
options again

9. Build a site map page or use the Google sitemap option

Getting all of your pages indexed is so important, that it is also prudent
to take another step that will ensure that all of your pages are visited by
search engine robots. A site map is a page that has text links to all of the
pages of your site. As with a text link navigation bar, a site map serves
multiple
purposes:

1. It helps users to find what they are looking for on the site by providing
an outline summary of all of your pages 2. It helps search engine robots to
land on the interior pages

After your build your site map page, be sure to make a link to it from your
home page and the other important pages of your website.

In addition to a normal site map page, you can also make an XML site map,
upload it to the server and then register it with the Google site map tool.
You can use a free online utility to create your XML site map at:
http://www.xml-sitemaps.com/ and visit www.google.com/webmasters/sitemaps
for more information.
This process is easy to accomplish, and it will supply you with important
statistical information from Google as well as help get all of your pages
indexed.

10. Once your website is up and running concentrate on off-site optimization

So far all the steps that I have outlined are concerned with on-page
factors, the parts of your website that are under your control. But your
ranking in Google and other search engines will also be heavily dependent on
off-page factors such as how many high quality sites link to your site.
Unless you obtain a good amount of high quality links to your site you will
not be able to compete in highly competitive search categories.

By far the best way to get links to your site is to first build a site that
has valuable content. You should endeavor to build a site that is so "cool"
or so unique, that other people will link to you without even asking you. Of
course this is easier said than done, but it should be what you are striving
for.

The next best way to get high quality back links to a website is to write
informative articles and get them published on other websites with a link
back to your site. This process is known as article marketing and it not
only helps to build incoming links, but it also builds your online
reputation as an expert in your field.

Other common methods of increasing incoming links include submissions to
important directories, participation in forums and careful trading of links
with high quality websites.

If you follow the ten "do-it-yourself" search engine optimization tips that
I have described in the two articles of this series then you will have taken
a big step towards guaranteeing the success of your online enterprise.

About The Author: Donald Nelson is a search engine optimization specialist.
His company, http://www.a1-optimization.com offers affordable search engine
optimization, website copywriting, article writing and link building
services.

SEO copywriting for spiders - Nourishing the logical needs of search engine spiders

Search Engines send these programs, also known as robots, to
'crawl' and 'index' websites to help determine their
relevancy and ranking.

If your copywriting is not spider friendly, you're missing out
on one of the most powerful, cost-effective ways to achieve
online presence: search engine optimization (SEO).

Consider these facts:

* More than 500 million web searches are made daily (source:
Google)

* Search engines account for more than 85 per cent of all new
visitors to a website (source: GvU)

* Studies indicate only seven per cent of Internet users surf
beyond the first 20 listings of a search engine

* The Internet is home to more than 100 million registered
domains (source: Netcraft)

How to achieve SEO

While online marketing strategies such as inbound links score
points, many industry experts are of the same opinion: content is
king! This is reinforced by the search engines themselves. For
instance, Google advises webmasters one of the keys to a high
ranking is to "create a useful, information-rich site."

Essential ingredients to effective SEO copywriting:

1) Determine the best keywords for your business and target
market

Choosing and using the right keywords within your web pages can
make the difference between a top 10 and top 500 search engine
ranking. To maximize targeted traffic to your website, you need
to establish:

* What your potential customers are likely to enter into a
search engine

* How often that search term is used

* How many websites and pages you are competing against

* What keywords your direct competitors are using, and with what
success

Depending on the nature of your business, your SEO copywriting
might need to be 'regionalized' to reach your target market.
For instance, a bicycle repair shop in Seattle, Washington might
use the keywords: "Bill's Bikes bicycle repairs Seattle" as web
traffic from another city would have little or no benefit.

2) Assign one to three keywords per page

Increase your chances of appearing on search engine results by
using one to three keywords or keyphrases per page. For example,
a Toronto-based web developer might have the following keywords
on his home page: web design Toronto, web development Toronto,
websites Toronto.

3) Create keyword-rich copy

Once your keywords are established, you need to incorporate them
into content-rich SEO copywriting. Search engine spiders look for
pages that are relative to a search phrase, so they like to see
phrases repeated. As a result, your SEO copywriting should
ideally comprise a keyword density ratio of three to seven per
cent. This is calculated by dividing the keywords by the total
number of words on the page.

If your keyword density is too low, search engines may overlook
your website. Meanwhile, overly aggressive SEO copywriting can
get you flagged as a "spammer" and result in ranking
penalties.

Test your SEO copywriting

Test your SEO copywriting today with one of several keyword
density tools available on the Web.

---------------------------------------------------------------------
Rick Sloboda is a Senior Web Copywriter at

http://www.webcopyplus.com Test your web
copy with a free keyword density tool

http://www.webcopyplus.com/tools

Get more SEO copywriting tips

http://www.webcopyplus.com/faqs

Importance of Search Engine Marketing Firms

Literally speaking, there is no business in today's world of World Wide Web,
which doesn't have online business. To reach ever growing population of
internet all across the world it is mandatory to have a good online presence
for any business. Moreover, meeting customers online is the cheapest
possible way.

According to all prominent researches on online businesses, it is through
search engines that businesses are getting more than seventy five percent of
their web traffic. So, there is quite obvious that every website wants to
have good search engine traffic so that it gets free and quality traffic
from these search engines. However, it is not an easy task to get good
search engine ranking for your business, unless you are a website with more
than 5 million page views a day, already.

Some people say that if you have quality content and if it is updated quite
consistently, then your website is going to be ranked at the top of the
list. However, the life is not as simple as that. You need to have a lot of
knowledge on search engine optimization techniques and you need to spend a
lot of time in optimizing your website in several ways to get a very good
search engine ranking. Normally, business owners or webmasters lack either
knowledge or time or both. This is the time where search engine marketing
firms help you in a big way.

People belonging to so many varieties, surf the internet everyday in search
of information that is related to different things. If your website has got
that information then it is mandatory for you to make your website easily
accessible to those surfers and make them as the visitors of your website. A
professional and good search engine marketing firm sees helps you in this
case. It makes sure that you are able in a perfect way to announce your
website presence to all interested parties in the best possible and in a
cost effective way. However, announcing your presence is not the end point
of your success. Creating page links, forum posting, blog posting, article
writing and many different aspects of the internet business are very
necessary to be done for successful marketing of your website by the
professional search engine marketing firms.

Search engine marketing firms are quite perfect for you, if you are looking
to launch your website and to make real good business out of it.

----------------------------------------------------
Darren Dunner is the author of this article. Find more information on the
subject at http://www.the-content-writers.com/
Also feel free to check on their website http://www.buildpr.com

Seo - Use Dmoz For Excellent Results

There have been many discussions about how registering with DMOZ affects
your sites ranking. However, the majority of Search Engine Optimisers (SEO)
will agree that registering with the DMOZ directory will help your site
significantly improve in the search engine results. It's not always going to
make the biggest difference to your site but on the whole it should help
your site jump up quite a few places. Even if it does nothing for your site,
it is still a link back to your site.

There are two common ways to get your site listed in the DMOZ directory. The
first is to try and find your relative category; this is by far the hardest
way to go about registering your site with DMOZ. Speaking from experience, I
would not suggest this way as people almost always get their DMOZ entry in
the wrong category. This will delay your insertion into DMOZ by months and
months.

The second way in which you can apply to get your site listed in DMOZ is by
going through your regions until you find your specific town or city. I
would certainly suggest going about registering your site with DMOZ in this
manner.

When registering your site with DMOZ, you will be asked to fill out a little
bit of information about your website. Make it matter of fact as if it was
another person describing what your site offers. Avoid words that promote
your site, like best, leader, brilliant etc. DMOZ does not want sales
pitches in their descriptions they simply want to know what your website has
to offer. Since I am an editor as DMOZ, I can confirm that having to rewrite
website descriptions does not motivate me to registering a particular site.
I usually do all the websites that don't need much work and then get around
to registering the ones that do.

As of writing this article DMOZ has been out of action for almost two
months, this has stopped any new websites being registered. It is assumed
that DMOZ will be back online and accepting new website submissions by the
beginning of 2007.

About The Author: Chris Angus is a SEO and Website Marketer. He is available
for hire and can be contacted at sales(at)brilliantseo.com Personalised
Christening Gift http://www.mdhsasbestosconsultants.com
http://www.everest-oxfordshire.co.uk

Capture Your Prospects Now!

After six months of hard work you finally completed your apprenticeship on
Website Development, Site Promotions, Traffic Building, and Internet
Marketing. Your SEO campaign was programmed to all the Internet marketing
Guru's knowledge and advice. Your website looks and appears like it was
developed by the leading web design company in the industry.

Page Rank and back links are now pointing to your website like a three foot
laser beam coming from the heavens above.

You have successfully prepared your website to rank supreme and establish
your presence as a successful money making Internet Home Business. Your
website offers excellent products with good values.

As the sun goes down and the day comes to an end, you back-out of your day
by surveying your daily sales records. The bottom line of your ledger
reveals that traffic is respectable, but your daily sales are weak when
compared to your traffic volume.
Your prospects click on your sales link but fail to complete the
transaction. What is the problem you ask?

To evaluate the strength and power of one's website ability to actively
generate significant revenue, you first must understand what forces your
prospect to reach for their wallet.

When a prospect visits your website, they will skim over titles and phrases
seeking pertinent information that may have relevant interest to them.
Possible solutions and desires for solving their problems remain their main
objective.

Remember one thing here that is paramount, we all have the American Dream of
winning the Lottery, and or, successfully making money on the Internet
working from home.

Have you ever seen a lottery jack pot rise to $200 million dollars? Camera
crews from network Television stations sometimes camp-out at lottery ticket
stations to interview wanna-be winners. They regularly ask the ticket
holders what they initially intend to do with their winnings if their
numbers are selected. These ticket holders are excited emotional with the
anticipation with acquiring massive amounts of money and the personal
rewards that come with it.

What these wanna-be lottery winners perceive in their minds are the primary
solutions to their unresolved problems or desires.
Just by purchasing a lottery ticket and winning all your present problems
and desires will be solved.

Smart Internet marketing Guru's apply the same tactics while trying to lure
their prospects into purchasing their products.

Power words, power marketing phrases, and trigger words now all come into
play to entice the prospect to purchase now.

Words and phrases that tug on your heart strings and won't let go ultimately
heighten your curiosity. These words and phrases emotionally place your mind
in a state of seeking a practical resolution that may solve your problems
and actively accomplish your dreams.

It's all about the WORDS, folks! Trying to convince a prospect about how
outstanding your product might be has never played an important role for any
successful business.

Convincing a prospect that your product will resolve, aid, enhance, develop,
cleverly save precious time, save money, etc.
will overwhelmingly increase your sales.

Painting a picture of unexpected success by using power words, power
phrases, and triggers into a prospects mind will increase your odds
dramatically. Some of the worst products that were ever developed became a
sales success due to their marketing campaign. The advertiser had placed a
perceived value of their product into the prospect mind using the power of
words.

Using the proper selection of power words and phrases to display on your
website will become your ultimate sales force and should be considered as
Golden Nuggets in a desolate field of rocks.

Stand back sometime you have a moment and evaluate yourself.
Ask yourself the question: What makes you willingly purchase a product that
you never heard of before? Exclude all meaningful name brands or recognition
by your friends. What really captures your attention and peaks your
curiosity? Is the advertiser bragging about their product? Is there product
new with people standing in line to eagerly purchase it? Or just maybe
because it's just cutting-edge technology and a must have?

What if the advertiser of the website proclaimed:

... Take your business to a new and exciting level ... Achieve success
instantly ... Boost your online commissions ... Claim all FREE bonuses Today
... Don't spend another dime until you read this ... Exciting ways to make
money ... Explosive information ... Financial Freedom ... Get thousands of
visitors to your site using this simple Secret Method ... Make massive money
... Maximize your profit potential ... Outsell your competition ... Save
hundreds of hours of time ... Seriously increase your profits ... Simple
technique ... The fastest way to your success of making money online is ...
You can generate more sales ... Yours FREE

These types power phrases motivate your prospects thinking regarding a
relationship between their problems and your solutions.

Don't just take my word regarding power words and phrases, simply reread the
above phrases and see where your thoughts go.

About The Author: Roy King, is the editor for Ecom Newspaper which is
dedicated to provide Ecommerce news, information, and articles of interest
for home-based Internet businesses. Tips, Tricks, Techniques, and Secrets
are revealed by the Guru's of the Ecommerce world within our online
newspaper. Stop by and visit us at: http://www.ecomnewspaper.com Have a
Great E-Commerce Day.... Roy King

What A High Ranking In Search Engines Can Do For You

Do you currently run your own online website? If so, what type of website do
you have? Popular website types include online retail stores and content
websites. Whether you own a content website or an online retail store, do
you know where your website ranks with the main search engines? If not, you
should.
If you aren't already aware, you will find that there are a number of
different ways that you, your online website, or your online business can
benefit from high search engine rankings.

As you likely already know, search engines are websites which allow internet
users to quickly search for a particular topic or website. Online, you will
find hundreds, maybe even thousands of different search engines, but it is
important to remember one thing; not all search engines are created equal.
In reality, you will find that there are only a limited number of search
engine rankings that will actually make a difference, by increasing the
traffic to your website. Those search engines tend to include Google,
Yahoo!, Ask.com, MSN, and AOL. Of course that doesn't mean that you should
forget about all of the other search engines, but it does mean that you
should place most of your focus on the aforementioned search engines.

Although it is important to know which search engines you should target, you
may also be wondering why you should even bother. As previously mentioned,
search engines are designed to connect internet users with what they need or
what they are looking to find online. Whether you run an online business
that sells a particular product or a service, you can greatly benefit from
having a high ranking in the search engines. In fact, you may very well find
that your sales increase, maybe even double or triple! This is because the
ways of finding a business are changing. Phone books and directory
assistance are slowly becoming a thing of the past. Instead, many
individuals are using the internet to find what they are looking for,
including a retailer who is selling what they want.

As you can see, a high ranking in the search engines will help your website
see an increase in traffic and maybe even in sales. The only problem is that
getting a high search engine ranking is a little bit easier said than done.
For example, what type of online business do you run? If you run a business
that has a fairly large amount of competition, such as a baby clothes store,
there is a good chance that you may find it harder to get your online
website a high internet search engine ranking. Of course, that doesn't mean
that it isn't possible, but it will likely take a fairly large amount of
work. This is because a high ranking is often considered one that gets you
on the first or second page of results, third page at the most.
With all of the competition out there, you may find that it takes time and
trial and error to get your website to reach a search engine ranking that
can benefit you.

As you likely already know running an online website, whether it be a
business website or not, can be a time consuming process. That is why, if
you are interested, you may want to think about seeking professional
assistance. That professional assistance could come from an internet
marketing firm that specializes in SEO. SEO, as you likely already know,
stands for search engine optimization. Whether it be through link building,
article syndication, or press releases, or a combination of them all, you
will find that a professional internet marketing firm that specializes in
SEO can give you want you and your online website needs to survive in the
world of online businesses.

Whether you make the decision to familiarize yourself with search engine
optimization or if you hire the services of a professional internet
marketing firm, you are advised to take action. With the proper steps, you,
your website, or your online business could start seeing an increase in
traffic in as little as a month!

About The Author: Want us to start http://www.smokedog.net?
Sounds funny but we can do it faster than anyone else. We hear people all
the time screaming "help boost my internet sales!".
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Driving Traffic To Web Site: How To Accomplish It

Do you currently own an online website? Whether you run an online business,
that sells a product or a service, or a content website, which relies on ad
revenue, you depend on internet users visiting your website. After all, if
internet users don't reach your site, they can't buy your products, your
services, or even click on your ads. That is why it is important that you
drive traffic to your web site. When it comes to driving traffic to web
site, do you know what you need to do?
If not, you are advised to take the time to learn; you will find that there
are an unlimited number of benefits to doing so.

One of the best ways to go about driving traffic to your online website is
through the search engines. A large number of internet users rely on search
engines to help them find an online business that is offering a product or a
service that they need. If you have a content website, which relies on
income from advertisements, your visitors will also likely find your website
through a search engine. That is why you need to have a relatively high
search engine ranking. In fact, it is advised that you try and get your
website a first page search engine ranking. In most cases, many internet
users do not go past the second page of their search results. That is why it
is vital that you get your search engine ranking as high as it could
possibly be.

When it comes to increasing your search engine traffic, there are a number
of different steps that you can take. One of those steps is by filling your
website with text. When indexing a website, the search engines take the text
or the content on your website into consideration. Having articles or
imagine headings that are, in one way or another, related to your website
may help your chances of achieving a high search engine ranking. If you are
operating a content website, to make money from advertisements, you likely
already have this step covered.
In fact, depending on the topic of your website, you likely already have a
decent search engine ranking, because it is often said that "content is
king."

In addition to creating content for your own website, content should also be
created to be distributed around the internet.
That content, whenever possible, should include a number of inbound links.
Inbound links will get internet users to your website; thus driving traffic
to web site. When developing these articles, it is important that you make
them interesting to read. If your articles do not interest internet users,
there is a good chance that they might assume that your website would be the
same way. It is also important that you make your articles interesting to
read, but you don't want to provide too much information. You want to leave
internet users feeling like they need to get more information; it will
increase the chances of them clicking on one of your inbound links; thus
driving traffic to web site.

You can also drive traffic to your online website by creating a press
release. Although a press release may sound similar to developing related
articles and distributing them around the internet, they are two different
things. Press releases are designed to inform internet users of what you or
your business is up to. If you are about to launch a new online website, a
press release is the way to go. Even if your website has been around for a
period of time, you can still benefit from a press release, especially if
you are launching a new service. As with scattering your articles around the
internet, you will also want to make sure that your electronic press
releases, which will be displayed online, include at least one inbound link.

Another way that you can go about driving traffic to your website is by
participating in a pay per click program. When choosing a pay per click
program, it is important that you choose your programs carefully. You will
want to stay away from programs that pay internet users to click on your
advertisements. These types of programs often result in fraudulent clicks or
fraudulent website visitors. That is why you should depend on a well known
program that doesn't offer incentives to internet users, other than finding
what they want. Just one of those programs includes Google Adwords.

When it comes to executing the above mentioned steps, you will also find
that you have a number of different options. You can always create your own
website content, distribute related articles around the web, create your own
press releases, or join your own pay per click program, or else you can have
a professional help you. Online, you will find a number of professional
internet marketing firms that specialize in SEO, such as SmokeDog.net. These
internet marketing firms, for a reasonable price, can start driving traffic
to your website in what seems like no time at all.

About The Author: Looking to
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Boosting Internet Sales: Do You Need Professional Assistance?

Are you currently the owner of an online business? Whether your business
sells a product or a service, your business needs to show a profit. When it
comes to online businesses, you will find that page views are the best way
to increase or boost internet sales. It is a known fact that more internet
users mean a greater chance of seeing an increase in sales, whether those
sales are for an online service or product. That is why you need to take
steps to increase the amount of traffic that your website sees, which, in
turn, will help to increase your internet sales.

Now, when it comes to boosting your internet sales, by increasing your page
views, you will find that you have a number of different options. Those
options include participating in a pay per click advertising program or by
having your business website optimized for the search engines, which will
likely increase your search engine rankings. A large number of online
business owners make the decision to do this themselves. Of course, you can
always join a pay per click program on your own or optimize your website for
the search engines, but you may also want to think about seeking the
assistance of a professional. When seeking professional assistance, you will
want to seek it from an internet marketing firm that specializes in SEO.

When it comes to determining whether or not you need to seek the assistance
of a professional internet marketing firm that specializes in SEO, you need
to examine a number of different factors. One of those factors is time. How
much time do you have on your hands? If you are unfamiliar with search
engine optimization or even pay per click programs, you will need to take
the time to familiarize yourself with them. Unfortunately, this can turn
into a fairly time consuming process. That is why, if you are pressed for
time, it may be a good idea to seek professional assistance. Professional
internet marketing firms know what they are doing; therefore, there is no
additional learning that is involved in increasing your website traffic,
which will, in turn, boost your internet sales.

Another important factor to consider, when determining if you need
assistance boosting your internet sales, is if you have the knowledge needed
to do so. If you developed your own internet business, there is a good
chance that you are smart and resourceful, but developing a business around
something that you love is different than learning about website marketing.
That is why you may find it somewhat difficult to absorb all of the
information that you find, when researching how to boost your internet
sales. Whether you don't have the time needed to learn, you don't want to
learn, or if you find everything that you are learning too overwhelming, you
could benefit from seeking professional assistance. As previously mentioned,
that professional assistance should come from an internet marketing firm
that specializes in SEO.

Perhaps, the most obvious sign that you need assistance, from an internet
marketing firm specializing in SEO, is if you ever wondered what you are
doing wrong. Have you ever said to yourself "is there anyone out there who
can help me boost my internet sales?" If so, you could definitely benefit
from acquiring the services of a professional internet marketing firm that
specializes in SEO. As nice and as money saving as it is to increase your
own internet traffic or boost your own internet sales, it can be a difficult
process. That is why if you tried to boost your own internet sales, but you
didn't end up seeing the results that you wanted, you may want to think
about hiring a professional to give you the assistance that you and your
business needs to survive.

If any of the above mentioned factors apply to you, you are advised to
contact a professional internet marketing firm, particularly one that has
some search engine optimization experience. In fact, regardless, it may be a
good idea to request a free quote. A large number of internet marketing
firms, including SmokeDog.net, will provide you with free online quotes.

About The Author: Are you screaming " http://www.smokedog.net !". Look no
further because at SmokeDog.net we increase search engine ranking for small
to medium sized businesses.

Corporate Internet Branding: What It Is And What It Can Do For You

Have you heard of corporate internet branding before? If you haven't and you
are an online business owner, you need to take the time to familiarize
yourself with it. After a close examination, you will not only see why
corporate internet branding is important, but you will also learn just how
it can benefit you and your business.

When it comes to understanding corporate internet branding, you will find
that it is a way to use your company name. It involves uses your company
name in the products or the services that you plan on offering to your
customers. For example, if you own a company that is known as "123 Design,"
you will want to incorporate your business name into the products that you
offer. For example, if you are selling t-shirts, you may want to market your
t-shirts as "123 Design T-Shirts," instead of just selling them as
traditional t-shirts. Also, if you are interested in selling customized
t-shirts, you may want to market your service as "Custom-made 123 Design
T-Shirts." The previously mentioned example was just that, an example. When
implementing your own form of corporate internet branding, you will want to
replace the sample business name with your own.

Although it is nice to know exactly what corporate internet branding is, you
may be wondering just how it can help you and your online business. When it
comes to corporate internet branding, you will find that there are a number
of different ways that this type of branding can help your business. One of
those ways is by creating a brand that your customers and other internet
users will recognize. For example, if you already have a database of
customers, but you want to expand your online business to include other
avenues, you can rely on corporate branding. Although you will be branching
out to new opportunities, your customers will still be able to recognize
your products or your services if you incorporate your company name into
whatever new you are offering.

Allowing your customers and other internet users to draw a connection
between your company and the products or services that you offer is enough,
but there is more. In fact, the additional benefits of corporate internet
branding are all connected, in one way or another. Another one of the many
benefits to incorporating corporate branding into your internet marketing
project is the possibility of increased sales. As you likely already know,
shoppers are more likely to purchase products or services from a company
that they know, like, and trust. If you have already established a good name
for your business, you will want to use that good name to your advantage.
Having a recognizable name included in the new products or services that you
choose to offer online is one of the many ways that you can go about
increasing your sales.

The good news about corporate internet branding is that it is an internet
marketing technique that is relatively easy to implement, especially if you
already run a well-known and established business. Since your business
likely already has a name, all you really need to do is make sure that you
provide your customers with the best service that you can offer them and use
your company name on any new business ventures that you decide to give a
shot. Although corporate internet branding may be easiest implemented if it
is done with an existing business, it can also be used on a new business. If
you are starting a new business, you will just have to work at little bit
harder to generate interest around your business and the products or
services that you are offering. Once that is accomplished, you will likely
find that corporate internet branding makes the rest of the process seem as
easy as it could possibly be.

Despite the fact, as mentioned above, that corporate internet branding is
relatively easy to implement, you may want to think about seeking
professional assistance, especially if you are starting a new business and
you have yet to develop a name for that business. When seeking assistance,
you could always approach a branding specialist, but it may be a good idea
to think about using the services of an internet marketing firm, namely one
that specializes in SEO, such as SmokeDog.net. With an internet marketing
firm, you will likely not only receive tips on corporate branding, but also
tips on how to increase your sales or increase the amount of traffic that
your website receives.

About The Author: Want to http://www.smokedog.net? With our proven
techniques you now can in a short time. At SmokeDgo.net we make brand
identity marketing fun and affordable. Visit our site today and get a free
keyword report.

SEO - Don't Let Your Website Get Banned

Although Search Engine Optimisation (SEO) does fall into two distinct
categories there is no ethical stance on SEO.
Don't let a search Engine Optimiser sell you that they have ethical ways of
working when optimising your site. Either a technique works or is doesn't.
Period.
As long as you know the risks, there is nothing wrong with "Black Hat" SEO.
It is not illegal or immoral. The only downfall is that your site MAY get
black listed.

People attempting to do SEO will invariably push the boundaries in trying to
get their website to the top of the search engines.
This article will briefly explain what to do and what not to do.

Search Engine Optimisation has two areas of functionality.
White Hat SEO and Black Hat SEO.

White Hat SEO - is typically working within the search engines guidelines,
by working within the Search Engines guidelines your site should be safe and
won't face the chance of being banned or de-indexed by the search Engines.
This involves on-page optimisation and link building. There are many, many
different types of on-page optimisation and link building that are deemed
acceptable and there are many that are seem as unacceptable. The easiest way
to explain what you can and can't do is by starting with what you can't do.
That falls under the "Black-Hat" banner.

Black Hat SEO - is working outside the Search Engines guidelines, while
there are many a grey area, I will list the definitive actions you should
avoid if you don't want to put your website at risk.

Hidden or Partially hidden text - This is making your copy the same colour
as your back round.

Cloaking - This is showing search engines on page in visitors another. This
is a risk but effective way of boosting your ranking.

Keyword Stuffing - This involves stuffing keywords into the picture
descriptions or Meta Tags.

Participating in Link Farms - This is where thousands of unrelated sites
link to one another.

About The Author: Chris Angus is a SEO and Website Marketer. He is also a
White Hat SEO. http://www.mobility-direct.co.uk
http://www.mdhsasbestosconsultants.com
http://www.everest-oxfordshire.co.uk

The Most Reliable Ways To Improve Search Engine Ranking

With the online market continuously getting bigger each day, many companies
are searching for ways to improve search engine rankings. There are many
methods that are successful but there are also some things that you should
stay clear of, for the sake of your business. It you are educated about the
market, you can make educated decisions regarding what avenues to choose to
improve your search engine ranking.

In order to improve the search engine ranking for your website, you will
need to use what is commonly referred to as Internet marketing. Although
this term applies to a wide variety of methods, it is generally just a lot
of different methods of getting higher search engine ratings. It depends on
the size, budget and appeal of the business to decide which Internet
marketing strategy is best for that particular business.
Quality Internet marketing will give your business more qualified leads sent
to your website. A qualified lead generally means that someone who is
already interested in the service that you are offering will be able to
access your website. If you have a site about horse racing and you get
visitors to your site who are looking for relationship advice, it probably
will not help your sales.

One of the simplest and most effective ways to improve your search engine
ranking is through SEO articles. This term refers to search engine optimized
articles and can greatly influence your rankings on the large search engines
such as Google, Yahoo and MSN. The process in itself is quite simple. An
article is written about a general aspect of one of the services that you
provide and there are proven popular keywords integrated into the text that
will improve search engine ranking. This works on the premise that the
article will be sent out to article directories and websites that every time
someone clicks on it, it will bring more traffic to your website. And, by
improving your search engine ranking, you will improve your business.
Remember the last time that you searched for something online with a search
engine. You most likely did not choose from the matches at the very end of
the list. Rather, you would choose from the top ten matches or the matches
found just on the first page. Therefore, imagine how much business could be
gained if you were assured that your website would consistently be in the
top of the matches on the major search engines.

Article marketing is not the only way to improve search engine ranking. It
is also possible to garner more traffic to your website from professionally
written press releases. These press releases can be used to inform the
general public of what your business is up to these days and also ensure
that your name is kept out in the conversation circles. A well written press
release that is distributed to the proper agencies can have an incredible
effect on your online business and will serve to bring more qualified
traffic to your website.

Another very important aspect to improving your search engine ranking is to
have a quality link building strategy. There are many companies that offer
this type of service but there are also many that don't fully come through
on their promise. A proper link building strategy will place links to your
site on pertinent websites that will have visitors that are interested in
your product or service.

There are many different items to take under advisement when trying to
improve search engine rankings for your website. It is important to find the
best possible method for your type of business in order to ensure maximum
results.

About The Author: Andy West is a freelance writer for Vertical Measures.
Vertical Measures is an Internet Marketing Company that can help improve
search engine rankings. For more information, please visit
http://www.verticalmeasures.com .

How To Optimize Your Website For Google's Top 10 Ranking - More Steps

Search engine optimization is the process of choosing targeted keyword
phrases related to a website, and ensuring that the website places well when
those keyword phrases are part of a Web search.

ON-PAGE OPTIMIZATION FACTORS:

The Major Factors Are:

Meta Tags, Header Tags, Text-body tag and Alt image tags:

1- META TAGS:

Meta Tags are code in your HTML that is invisible to the visitors of your
web site but are read by some web spiders and search engines.

Meta tags used by a large percentage of the top search engines as one of the
main guidelines on how they will index your site

The Main Meta Tags are:

. Title Tag
. Description Tag
. Keyword Tag

Targeting the right keywords:

Do keyword research- it is very important in building traffic

To do your keyword research visit this website
http://inventory.overture.com/d/searchinventory/suggestion/

Select a short list of 3 to 4 keywords

Title tag:

The page title should include ONLY your main keywords. The least amount of
words you can place in the title, the more weight Google will give to each
of the keywords and the higher you will rank.

The title is the most important piece of information search engines use to
index Web pages. Include the title of your page and 3-5 important keywords.
Format your site title as follows:

Site title, keyword1, keyword2, keyword3

You may use your URL, or the name of your company as your site title.

. Make sure it specifically describes your product or service, . Makes
proper use of 3 or 4 keywords, . Use between 10 and 80 characters long.

Tips:

. Taken out all of the "ands"
. Replaced one of the "ands" with a "|" character . Always Combine Your
Keywords In The Page Title

Description Tag:

The Meta description tag describes your site's content, giving search
engines' spiders an accurate summary filled with multiple keywords.

. Use a descriptive paragraph or sentence that is relevant to your page.
. If possible, use a sentence or paragraph that is present in the content of
your page . Use up to 500 characters, including spaces.

Keyword Tag:

Use a list of keywords that are relevant to the content of your web page.
Use your url as the first key word and separate the keywords with commas.
Format the key words as follows:

www.sketch-plus.com, keyword1, keyword2, keyword3, ...

Add 5-10 Keywords

. For best results a tag sized between 50 and 250 characters.
. Note that keywords should be separated with commas.

Free Meta Tag Analyzer:

This Meta tag analysis tool will help you analyze your web pages and check
for search engine compatibility.
http://www.hypergurl.com/form.html

More Sites for SEO:

http://www.submitnet.net/
http://www.submitexpress.com/

2- HEADER TAGS:

Headers are used to break entries up into logical sections.

Add h1 header tags- (Place your most important keyword) it's best to place
your h1 header tag on the top left hand or top/middle portion of your page.

When Google reads a webpage, it views the text from the top left hand side
of the page to the bottom right hand side of the page.

Add h2 header tags- (Place your 2nd most important keyword) should be placed
somewhere towards the top half of your webpage.

3- TEXT- BODY TAG:

The body element defines the documents' body. It contains all the contents
of the document (like text, images, colors, graphics, etc.).

. When writing the content, try to evenly sprinkle your main keywords
throughout the copy. Don't overdo it though.
. Try to mention each keyword in a natural way as you are writing . Include
at least one of the keywords per 1-2 paragraphs, depending on how large your
page is.
. Make sure to mention your main keyword at the very top left and the very
bottom right hand side of the webpage . Bolding, italicizing and
underlining...Once we've finished writing the copy, we should go through and
bold, italicize, or underline some of the keywords only 1 time each,
maximum.
. Any keyword must be used 4 times or more in your site's HTML body. This is
highly recommended for best ranking results.
. Avoid Excessive Keywords- No word to be used more than 30 times throughout
the page.

4- ALT IMAGE TAGS:

ALT tags are images' descriptions.

. Place your keyword 1 in the alt image tag of the very top image in your
webpage.
. Place your other 2 keywords plus an extra word like "picture"
or "image in the alt image tag of 2 more graphics throughout your webpage.

LOAD TIME ANALYSIS:

If your Web site does not load in 12 seconds or less with a 56k connection,
statistics show that about 45% of visitors will leave the site.

. Optimized you site for 56k modem users- Load time 12 second or less.
. Try to keep your homepage under 50k and your other pages under 40k.

SEARCH ENGINE GUIDELINES:

Always remember this general rule when building your site:
"Search engines do not like to be fooled". Do not try to manipulate your
listings through sneaky methods. Provide useful, relevant content, and you
will never have to worry about search engine guideline violations.

. Hidden Text - you never hide text.
. Excessive Keywords-Use keywords naturally in sentences and paragraphs.
. No word to be used more than 30 times throughout the page.
. Repeated Keywords- No keywords to be repeated multiple times in a row. We
recommend using keywords naturally in sentences and paragraphs.
. Doorway Pages- Doorway pages are discouraged by most search engines.
. Harmful Redirects- Redirecting pages have a hard time being indexed by
search engines.
. Frame Issues- It is recommended for sites that use frames to implement a
descriptive NOFRAMES tag with relevant text content.
. Macromedia Flash Issues- Don't create all-Flash pages for any content you
want to get indexed - instead, put that content in the HTML portion of the
page.

Enjoy!

About The Author: Article by Faraj Balousha, the founder of
http://www.49adwinners.com and http://www.Sketch-Plus.com, he enjoys giving
tips on how to design and develop your website.
Do you want to learn about website design? Well, visit
http://www.Creating-Website-Stores.com today!

Optimizing Your Web Page

Meta tags are not a magic solution. Meta tags are HTML codes that are
inserted into the header on a web page, after the title tag. Meta tags are
contained in the HEAD section near the top of the page. Meta tags are HTML
tags that help you control how some search engines may index your site, by
using the keywords and descriptions you provide. A good question to ask is
if meta tags are still necessary. Meta tags are useful in getting better
listings in the search engines. The title, keyword and description meta tags
are standard HTML tags and should be placed within the HEAD section of a Web
page.

Some believe that HTML meta tags will bring you to the top of the search
engine rankings. Many vendors of software that generates HTML will make use
of their own custom Meta Tags to identify different pieces of information
about the document.
You can define your own search fields with HTML meta tags.
While many search engines are placing more and more emphasis on the keywords
used on your actual HTML page, some are still looking at your meta tags.

Everyone knows that to obtain high search engine rankings all you have to do
is put the keywords that you want to rank high with into your meta tags,
right. You know that keywords should go into your HTML title and meta tags,
but did you know that you also need to place them in heading tags. The
description meta tag explains your site's content and data, giving the
search engines' robots and spiders a brief summary of your site. Use the
keywords in the META tags in your ALT image description for a boost in some
search engines. Being specific and accurate are the ingredients to success
with keywords. At the present time, most search services extract keywords
from the page text, but some services may use the keywords meta tag.
It's important not to repeat words in the description or keywords meta tags;
Meta is not the only way to have your site seen by search engines. Keywords
may be separated by a space or a comma or a comma followed by a space.
Never, repeat the same word over and over in any single one of those places.

The meta description tag describes your site's content, giving search
engines' spiders an accurate summary filled with multiple keywords. In
search engine listings you see a title and a short description. Titles and
Description tags are the most important meta-tags that search engines
consider to determine relevancy. Try to always include your keywords within
the description tags, if you can put the keywords near the beginning of the
meta tag. We recommend keeping your description tag to 170 characters or
less. Some services obtain descriptions from the text of the page, while
other services use descriptions given in description meta tags. Just a few
years ago, good META description and keyword tags were a ticket to success
for many sites and many spammers. The Keyword and Description Meta Tags are
the two principle META tags that search engines look for when indexing your
website. The keyword, title, description tags, have been abused by many seo
gurus, because of this many search engines do not pay attention to the meta
tags.

Meta tags are used to provide structured data about data, similar in many
ways to the information provided in traditional library catalogue records.
Meta Tags are most commonly used to distinguish the keywords that are
relevant to a page's content.
The robots meta tags are used and respected by all major search engine
robots. META Tags are still important today.

About The Author: David Marc Fishman created http://www.linknetics.com. We
offer free memberships to create one way links

Search Engine Marketing And Search Engine Optimization: Any Difference?

For many casual internet users, the terms SEM and SEO rarely enter their
minds when they are busy jumping from one website to another. However, it is
these terms that determine much of what comes out on the results page
whenever we type in a word in the search tab of any accessible search
engine. These terms are also responsible for all those advertisements and
pop-ups that link us to even more websites, whether they may be connected to
our original search or not. So just what are SEM and SEO?

In the simplest way possible, SEM and SEO are tools which website creators,
especially those who are promoting and selling a certain service or product,
use in order to gain a lot of exposure and better ranking for their website.
Sounds easy enough, right? Well, the simplicity ends there.

To make it a tad bit complex, SEM and SEO are not the same. As suggested by
the names, SEM, or Search Engine Marketing, deals more with how a website is
marketed to gain exposure in the different search engines available on the
internet, while SEO, or Search Engine Optimization, deals with how the web
creators develop and re-develop the content, quality and structure of their
entire websites so that whenever an internet user types in a particular word
in the search tab, their websites have a better chance of appearing on the
first few search engine results pages (SERPS).

Now, to make it even more complex, although the functions of SEM and SEO
seem different, they are more effective when used together. Since the main
function of SEM is to gain more exposure for a website, the more common
means for attraction are online advertisements, blogs, internet articles,
partner and sponsored websites, and anything that can catch the eye of the
internet user. SEM also makes use of PPC (pay-per-click) and paid inclusion
to further push a website's visibility.
Lastly, it is also an important process in SEM to submit the name and URL of
a website to different search engines and web directories if only to inform
them of the website's existence.
All this is carried out to ensure the popularity of a website.

So how does SEO come together with SEM? Well, despite having all the
advertisements provided by SEM, it is truly the SEO that allows the internet
user to easily and conveniently find what he is looking for. Since the
function of SEO is to gain a better ranking in the SERPS, the web creator
has to constantly optimize his website in order to cater to the needs of the
internet user and to make it easier for spiders or web crawlers to judge
whether the website's content is relevant to the word/s being searched.
Optimization is not a simple and easy task. It involves having to
restructure the website regularly (by editing the html code and meta tags,
changing content, reorganizing the site map, developing an easier
navigational structure, etc.) so as to adapt to the rapidly changing demands
of the internet user. Still, when done properly, not only does SEO help a
website become more useful and therefore, more often visited by the internet
user, it also helps gain more exposure since it increases the website's
chances of gaining a better rank in the SERPS.

Both SEM and SEO success rely heavily on the words or context which Internet
users type in whenever they search for something on the internet. Take PPC
under SEM, for example. PPC is an ad that is triggered by a particular word
or context used by an internet user. Once a particular word or context is
searched, a corresponding PPC ad for a website comes out. SEO works in the
same way. The web creator inputs a particular Meta tag (or
keyword) in his html that he believes many internet users will use when
searching for information, information which the web creator's website may
contain.

Although all of these processes involving SEM and SEO are tedious and
time-consuming, it all boils down to knowing and serving the target
audience. A web creator must be discerning enough to know what the internet
users need and want, and at the same time he must have the real passion to
inform and provide the internet users with the right service and product.

About The Author: Mikhail Tuknov, search engine optimization specialist and
a founder of Infatex (http://www.infatex.com/).
With an extensive background in Internet marketing, Mikhail Tuknov offers
SEO, PPC, SEM services.