Thursday, December 14, 2006

Established Websites For Sale: 3 Reasons Why Buying An Existing Website Can Be Good For Your New Business

Buying an established website can be a great way to jump start your new
internet business for three reasons.

It is important to note the difference between an established, developed
website and a cookie-cutter site that is simply a copy (in design and
content) of the original domain.
Established, developed websites that are good to buy will be at least one
year old and offer a good selection of content.
Cookie-cutters that are not worth your time or money are often very new and
their content and design are duplicated all over the web.

One of the top reasons to consider buying an established website is that it
already has traffic flowing in from various sources. As an internet
entrepreneur you know that traffic is vital to the success of your new
business. If you buy an existing site with an existing flow of traffic then
you do not have to start from the bottom and build up from there. You can
use that existing traffic to grow your fledgling business faster and bigger
than you could starting from scratch with a brand new domain name and site.

Hand-in-hand with the existing traffic flow, you will benefit from the
previous owners search engine marketing efforts. An established website will
possess back links and listings in various search engines and directories.
These will not only add to your traffic but will also make it easier for
your improvements and marketing efforts to reap greater rewards. A new site
can take weeks or months to get listed in many directories and search
engines. It can take months before a new site is given any type of
recognition or ranking. However an established website has already paid its
dues (so to speak) and so you will not have to wait. Not only is the domain
name itself listed, but usually a good many subpages have also been indexed
by various search engines.

Finally, an important and often overlooked benefit of buying an existing
domain is that many of the good website names have long been taken. However,
once you start searching the marketplace you can often find not only a
domain name that reflects your target audience and keywords but also an
established website that has been search engine optimized for those keywords
as well.

If you are just starting out and looking to establish your own internet
presence then you should look into buying an established website to give
your new web business a jump start in terms of traffic and search engine
marketing.


About The Author: Deanna Mascle has been developing websites since 1999 and
is currently offering a small selection of her personally developed
established websites for sale at
http://renaissancewomanonline.com/domainsforsale.php

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