Thursday, December 14, 2006

Capture Your Prospects Now!

After six months of hard work you finally completed your apprenticeship on
Website Development, Site Promotions, Traffic Building, and Internet
Marketing. Your SEO campaign was programmed to all the Internet marketing
Guru's knowledge and advice. Your website looks and appears like it was
developed by the leading web design company in the industry.

Page Rank and back links are now pointing to your website like a three foot
laser beam coming from the heavens above.

You have successfully prepared your website to rank supreme and establish
your presence as a successful money making Internet Home Business. Your
website offers excellent products with good values.

As the sun goes down and the day comes to an end, you back-out of your day
by surveying your daily sales records. The bottom line of your ledger
reveals that traffic is respectable, but your daily sales are weak when
compared to your traffic volume.
Your prospects click on your sales link but fail to complete the
transaction. What is the problem you ask?

To evaluate the strength and power of one's website ability to actively
generate significant revenue, you first must understand what forces your
prospect to reach for their wallet.


When a prospect visits your website, they will skim over titles and phrases
seeking pertinent information that may have relevant interest to them.
Possible solutions and desires for solving their problems remain their main
objective.

Remember one thing here that is paramount, we all have the American Dream of
winning the Lottery, and or, successfully making money on the Internet
working from home.

Have you ever seen a lottery jack pot rise to $200 million dollars? Camera
crews from network Television stations sometimes camp-out at lottery ticket
stations to interview wanna-be winners. They regularly ask the ticket
holders what they initially intend to do with their winnings if their
numbers are selected. These ticket holders are excited emotional with the
anticipation with acquiring massive amounts of money and the personal
rewards that come with it.

What these wanna-be lottery winners perceive in their minds are the primary
solutions to their unresolved problems or desires.
Just by purchasing a lottery ticket and winning all your present problems
and desires will be solved.

Smart Internet marketing Guru's apply the same tactics while trying to lure
their prospects into purchasing their products.

Power words, power marketing phrases, and trigger words now all come into
play to entice the prospect to purchase now.

Words and phrases that tug on your heart strings and won't let go ultimately
heighten your curiosity. These words and phrases emotionally place your mind
in a state of seeking a practical resolution that may solve your problems
and actively accomplish your dreams.

It's all about the WORDS, folks! Trying to convince a prospect about how
outstanding your product might be has never played an important role for any
successful business.

Convincing a prospect that your product will resolve, aid, enhance, develop,
cleverly save precious time, save money, etc.
will overwhelmingly increase your sales.

Painting a picture of unexpected success by using power words, power
phrases, and triggers into a prospects mind will increase your odds
dramatically. Some of the worst products that were ever developed became a
sales success due to their marketing campaign. The advertiser had placed a
perceived value of their product into the prospect mind using the power of
words.

Using the proper selection of power words and phrases to display on your
website will become your ultimate sales force and should be considered as
Golden Nuggets in a desolate field of rocks.

Stand back sometime you have a moment and evaluate yourself.
Ask yourself the question: What makes you willingly purchase a product that
you never heard of before? Exclude all meaningful name brands or recognition
by your friends. What really captures your attention and peaks your
curiosity? Is the advertiser bragging about their product? Is there product
new with people standing in line to eagerly purchase it? Or just maybe
because it's just cutting-edge technology and a must have?

What if the advertiser of the website proclaimed:

... Take your business to a new and exciting level ... Achieve success
instantly ... Boost your online commissions ... Claim all FREE bonuses Today
... Don't spend another dime until you read this ... Exciting ways to make
money ... Explosive information ... Financial Freedom ... Get thousands of
visitors to your site using this simple Secret Method ... Make massive money
... Maximize your profit potential ... Outsell your competition ... Save
hundreds of hours of time ... Seriously increase your profits ... Simple
technique ... The fastest way to your success of making money online is ...
You can generate more sales ... Yours FREE

These types power phrases motivate your prospects thinking regarding a
relationship between their problems and your solutions.

Don't just take my word regarding power words and phrases, simply reread the
above phrases and see where your thoughts go.


About The Author: Roy King, is the editor for Ecom Newspaper which is
dedicated to provide Ecommerce news, information, and articles of interest
for home-based Internet businesses. Tips, Tricks, Techniques, and Secrets
are revealed by the Guru's of the Ecommerce world within our online
newspaper. Stop by and visit us at: http://www.ecomnewspaper.com Have a
Great E-Commerce Day.... Roy King

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