SEO - Link Building For Beginners

Search Engine Optimization has two distinct area's the first being On-page
optimization and the second, off-page optimization. On-page optimization is
what you can actually do to your website that will affect your ranking on
the search engines. This includes changing your title tags, H1 Tags etc.
Search Engine Optimization (SEO) like anything else adheres to the 80/20
rule, whereby on-page optimization accounts for 20% of search engine
rankings.

The other 80% comes from link building, which is by far the hardest part
when it comes to SEO. Link building is getting other sites to link back to
your own website. Like everything else in the world, links have varying
degrees of quality, you get really poor quality links which can actually
harm your website or you can get excellent links which will help your
rankings tremendously. Obviously, the best quality links are the hardest to
obtain. For your information, the best kind of links to get, are links that
come from Universities or Government websites. Search Engines love these
links and if you do manage to get one your website will almost certainly
help get your website on to the first page within a couple of months.

The worst types of links are backlinks that come from Porn Sites, Pharma
Sites or Gambling Sites.

I will list the ways in which a person can obtain links for their website.

1) Buy Links - The better the link, the more expensive they are.
2) Ask For Links - Either via Phone or Email.
3) Link Exchanges - Swap Links with other webmasters.
4) Register with Directories - Register your site with a number of
directories.
5) Write Articles - Submit your articles to article directories like Ezine.
6) Write Press Releases - Submit to sites like PRweb.
7) Use Viral marketing techniques - Use sites like pay per post (link
baiting).

I would suggest doing all of the above when you first start trying to do SEO
on your own site. A good mix of links is always good, try not to buy too
many "cheap & cheerful" links as these will not do your site much good.

About The Author: Chris Angus is a Master SEO and website promoter. Please
contact him at sales(at)brilliantseo.com http://www.the-printing-company.com
http://www.mdhsasbestosconsultants.com
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